XML FeedsCategory: Organization FAQ
Should I split a four-page (or larger) article or print the whole thing in one issue of my 10-page newsletter?
By Henry Ruddle on Jan 8, 2007 | In Writing/Editing, FAQs, Content, Organization FAQ, Newsletters-Internal
--Frank Palmeri, The CDCE Review
Frank -- It all depends on how interesting the article will be for your audience. If everyone will get something out of it, why not print it all in one shot? However, if your audience has large blocks of read… more »
What's the best way to encourage other people to contribute articles?
By Henry Ruddle on Nov 8, 2006 | In Writing/Editing, FAQs, Writing/Editing FAQ, Content, Organization FAQ, Newsletters-Internal, Newsletters-Marketing
-- Theresa Hochfeld, JLG Industries
Theresa -- People don't usually volunteer to do things that won't enhance their prestige in some way (without threats of violence). Normally, prestige comes from either being part of an exclusive club or b… more »
We have a reporter in each of our 20 banks across the state. How can I get them to write more interesting articles?
By Henry Ruddle on Oct 8, 2006 | In Writing/Editing, FAQs, Writing/Editing FAQ, Content, Organization FAQ, Newsletters-Internal
-- LeAnn Segler, Gate City Federal Savings Bank
LeAnn -- It is amazing how many newsletter correspondents think interesting news is just "the same old thing" and write about boring stuff instead. If you can't give your writers spec… more »
How do you get people to remember [your newsletter's schedule]?
By Henry Ruddle on Sep 8, 2006 | In FAQs, Organization FAQ, Newsletters-Internal, Newsletters-Marketing
-- Amy Byrum, Waterford Homeowners Association
Amy -- Mainly, if you are timely, people remember by themselves. However, you made a good suggestion in the part of your question we left out-- printing a schedule of upcoming issues (we also le… more »
What can I do about a contributor who insists on having something in every issue?
By Henry Ruddle on Aug 8, 2006 | In Writing/Editing, FAQs, Writing/Editing FAQ, Content, Organization FAQ, Newsletters-Internal, Newsletters-Marketing
-- Kyrsten
Kyrsten -- How you deal with any contributor depends on the political situation. A strong editor can reject articles or article ideas. Writers who insist on getting drivel into the newsletter can provide the opportunity for an editor without… more »
