XML FeedsCategory: Format
Are there rules about color in creating publications? Should you choose some colors while avoiding others?
By Henry Ruddle on Aug 2, 2010 | In Design/Artwork FAQ, Format, Printing
--Nadine Scheller-BlaskoNadine -- The best scheme for a two-color publication is to use black and a relatively dark accent color. Forest green (PMS 340), fireball red (PMS 185) and navy blue (PMS 280) are all good examples of accent colors that are dark… more »
Hyphens
By Henry Ruddle on Oct 11, 2005 | In Writing/Editing, Style, Grammar, Format, Newsletters-Internal, Newsletters-Marketing
Small, Tricky and Guaranteed to Break Every-
Body Up (at least when "everybody" is at the end of a line)
There are two kinds of hyphens -- the "link hyphen" used for compound words such as "co-opt," and the "break h… more »
Sure. It Will Fit. It's Just a Paragraph or Two
By Henry Ruddle on Sep 11, 2005 | In Writing/Editing, Style, Content, Format, Newsletters-Internal, Newsletters-Marketing
The triumph of desktop publishing over the typesetting/paste-up technique of newsletter, newspaper and magazine production (bulletins were almost always typewritten) has ushered in a golden age in which nobody seems to give a damn how long their articles… more »
Now a Lump of Words From Our Sponsor
By Henry Ruddle on Nov 11, 2004 | In Writing/Editing, Content, Format, Newsletters-Marketing
Advertising in newsletters is a tricky business. more »
Journals vs. Newsletters
By Henry Ruddle on Oct 11, 2004 | In Writing/Editing, Content, Format, Newsletters-Internal, Newsletters-Marketing
Differences between journals, newsletters and bulletins. more »
