About Us

This blog is published by design consultant Henry Ruddle for the performing and visual arts marketing and development communities. Most of the content is related to or inspired by articles Henry has written for the Arts Reach journal or presented at an Arts Reach conference. Henry was the original designer of Arts Reach magazine and has been a regular contributor since its inception in 1994. Current and past arts projects include writing and design work for Tabard Theater Company, Chorus of Westerley, Association of California Symphony Orchestras, San Jose Repertory Theater, San Jose Cleveland Ballet, San Jose Symphony, Fremont Symphony, Ballet Folklorico, as well as hundreds of marcom consultations for groups nationwide.

Feel free to register as a user and comment on these posts or create posts of your own!

If you are interested in working with Henry Ruddle to improve the clarity and effectiveness of your marketing materials, review our Services and use the Contact page to let us know.

Contact Us: arts@ruddle.com / 408-600-2687


What Arts Organizations Say About Ruddle Creative:

"Wow! Thanks for the detailed feedback. This is very helpful, and I’m going to pass it along to my graphic designers as we prepare to do next year’s brochure. You really are the Go To Guy for detailed analysis of collateral."

--Erik Curren, Director of Marketing, American Shakespeare Center


"Thought you'd like to see the brochure for our new season. The response has been overwhelming: 91% of last year's subscribers renewed! 125 new subscribers."


--Rick Schiller, Executive Director,
Angelina Arts Alliance


"Thanks for your interest and expertise. My Board and I are very excited about the direction you're taking us."

--Ray Solley, Executive Director,
Torrance Cultural Arts Center Foundation


"Your advice was so helpful! Thank you. We will definitely implement your suggestions the next time we print our brochures."

Elizabeth Halverstam, Executive Director,
Arts Horizons


"At first I thought it was going to be difficult to read what someone 'from the outside' had to say... In the long run, I am pleased to have a different and outside account of the process, which served (and will continue to serve) as a tool for us to refine our process and improve this weak area within our organization."

--Emma Palzere-Rae, Executive Director,
Chorus of Westerley


"I want you to see how far we've come... and the impact of your input on us, both in your presentation, as well as the one-on-one consultation we were fortunate to share with you. We found your advice about our brochures to be most helpful. We were able to communicate your ideas to our designer and create marketing pieces that reflect our museum more positively."

--Gwen Young, Director of Marketing, Midway Village & Museum Center

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